Episode 97

You Know THC and CBD. Meet the Cannabinoid Behind the Next Big Buzz.

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THC and CBD fueled the early growth of the cannabis beverage world, but today an expanding palette of cannabinoids is giving formulators license to design experiences that build a feeling and create distinct mood states. Cannabis brand FABRIC’s Tom Eddleston, Magic Cactus founder Jonny Locarni and SōRSE Technology’s Michael Flemmens explore how minor cannabinoids and other emerging compounds are reshaping flavor, feel and functionality, discussing the science behind emulsions, stability and sourcing while sharing real-world lessons from building next-generation drinks. Find out how minor cannabinoids shape mood, how formulation choices influence flavor and effect, and how evolving regulations are driving the next wave of innovation.

Guests

Jonny Locarni

FounderMagic Cactus

There is no bio available for this guest.

Thomas Eddleston

Founder & CEOFABRIC

There is no bio available for this guest.

Michael Flemmens

EVP of Research and Technical BusinessSoRSE Technology

There is no bio available for this guest.

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