Appinio

Appinio is a global market research company headquartered in Hamburg that revolutionizes market research by enabling brands to survey specific target audiences through an AI-driven platform for next-generation market research. The company combines powerful technology with expert guidance to deliver actionable consumer insights that help companies make better decisions. Appinio's all-in-one solution makes gaining high-quality insights effortless, helping businesses answer the questions that matter most. The platform features advanced AI-fueled technology with collaborative features for faster, smarter market research, supported by dedicated market research experts who provide expert guidance throughout the process. Appinio serves over 3,000 world industry leaders including major brands such as Coca-Cola, Capgemini, Jägermeister, Trivago, Granini, Tonies, Oliver Wyman, Dentsu, Kearney, Playmobil, and Babor. The company operates as a remote-first organization with 270+ employees (called Appinioneers) representing 40+ nationalities across 15+ countries. Founded by Max Honig (Co-Founder & CEO), Kai Granaß (Co-Founder & CTO), and Jonathan Kurfess (Founder & Advisory Board member), Appinio's leadership team includes Bernd Edelmann (CFO), Gemma Gutiérrez (COO), Gordian Danker (CPO), Viktoriya Vasileva (Director of People & Culture), Louise Leitsch (Director of Research), and Livia Mirón (Director of Customer Success). The company's mission is to make market research effortless so every team, in every company, can make smarter decisions every day, transforming market research from a specialist tool into a daily habit in the modern workplace.