Tracksuit

Tracksuit is a radically affordable, always-on brand tracking dashboard to measure and communicate the value of your brand building activities. It provides marketers with a simple way to track brand health, demonstrate return on marketing spend, and answer the question, 'Is what we're doing working?' Trusted by marketing leaders at modern consumer brands, Tracksuit offers insights at a fraction of the cost of traditional brand research. The platform surveys thousands of people in various categories throughout the year, keeping dashboards updated with the latest results. Tracksuit's clients include notable brands like Steve Madden, Supergoop!, Away, MyFitnessPal, and more. The company is headquartered in Auckland and serves businesses globally, helping them grow through smarter brand marketing.