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Taylor Foxman, founder of The Industry Collective, shares what it really takes to raise capital in today’s market: discipline, traction, and founder authenticity. Her framework emphasizes smart fundraising strategy, tight execution, and knowing your numbers cold.

Taylor Foxman, founder of The Industry Collective, explains how to build brand positioning that resonates and avoid the most common mistakes founders make. You’ll learn how to apply the “So What?” test, tailor your value prop for each audience, and recognize when your strategy is actually working.