Promoted by TRIPMay 29, 2026TRIP Makes It Official: This Summer, Find Your Calm in the Chaos with Our New Tropical Mango Flavor
TRIP, the world’s leading calming drinks brand, is bringing the vacation feeling to everyday mome...
Non-Alcoholic Beverages
Stay informed with the latest updates and announcements from top non-alcoholic beverage companies. Discover new product releases, company achievements, industry innovations, and special events.
Featured Press Releases
Sort By:
Promoted by TRIPMay 29, 2026
Promoted by Pete Grego Beverage Business Consulting, LLCMay 28, 2026Pete Grego Beverage Business Consulting, LLC
Pete Grego Beverage Business Consulting LLC Launches to Help Beverage Brands Scale with Strategy ...
Promoted by Good LiarMay 28, 2026GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District
Good Liar, the Columbus-based non-alcoholic beer brand, today announced full statewide retail exp...
Promoted by WaterOuai!May 27, 2026WaterOuai! Introduces a More Intentional Approach to Hydration: The OUAI It Should Be
Holly Thaggard, founder of Supergoop!, and her son Will Thaggard introduce WaterOuai!, bringing a...
Promoted by Borjomi May 27, 2026Borjomi Enters the U.S. at Scale, Putting Gut Health Front and Center
Borjomi Enters the U.S. at Scale — Putting Gut Health Front and Center“For People With Guts” plat...
Promoted by Banagua, IncMay 20, 2026Banagua Secures $5.5 Million Investment From Hingham Growth Partners to Accelerate National Expansion
NASHVILLE, Tenn. — Banagua, the organic banana water brand helping reshape the future of hydratio...
Promoted by Twisted AlchemyMay 19, 2026Twisted Alchemy Expands at Whole Foods Market, Launches New Products for Summer 2026
Wilmette, IL – Twisted Alchemy, the craft beverage brand known for its premium, Whole30-approved ...
Promoted by Functional BeveragesMay 19, 2026Mingle Mocktails Expands Functional Line with Two Summer SKUs Built on Proven Momentum
Mingle Mocktails today launched two new additions to its Mingle Mood functional beverage line—Sub...
Promoted by Busty Lush, LLCMay 19, 2026MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California
Busty Lush announced the retail launch of MOMOSA®, its new line of non-alcoholic, adaptogen-infus...
Promoted by Vita Pop Soda May 18, 2026Pitbull Joins Vita Pop as Global Strategic Partner Ahead of Q3 2026 U.S. Launch
Miami, FL (May 18, 2026) – Global icon and entrepreneur Pitbull has joined Vita Pop as a Global S...
Promoted by Nappy Boy DranksMay 18, 2026T-Pain’s ‘Good Game’ Nootropic Energy Shots Expand Into Murphy USA
Supported by Acosta, the nootropic energy shot line continues checkout-focused growth through nat...
Promoted by El Jefe Global, LLCMay 13, 2026EL JEFE GLOBAL, LLC Announces Major Canadian Expansion with Beverage World Inc.
(LAS VEGAS, NV MAY 13, 2026) El Jefe Global, LLC has officially partnered with Beverage World Inc...
Promoted by Royal Cup Coffee and TeaMay 13, 2026Royal Cup Coffee & Tea and Giffard Partner to Bring Premium French Syrups to the North American Foodservice Channel
FOR IMMEDIATE RELEASE
Royal Cup Coffee & Tea and Giffard Partner to Bring Premium French Syrups t...
Promoted by OSF FlavorsMay 12, 2026OSF Flavors Develops “Full Sensory Experience” Approach to Protein Masking Technology
Windsor, CT - OSF Flavors, which specializes in custom food and beverage flavors based on natural...
Promoted by BODiMay 11, 2026The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide
EL SEGUNDO, Calif., May 11, 2026 — BODi (NASDAQ: BODI), the proactive wellness company delivering...
Promoted by BODiMay 07, 2026Shakeology by BODi Enters Retail Stores Nationwide, Marking a Major Expansion in the Company’s Nutrition-Led Strategy
The original protein and superfood shake will debut in retail nationwide at Sprouts Farmers Marke...
Promoted by Better Living Products May 06, 2026Power Plus Pain Aid Announces Partnership with the 2026 Montana Spartan Trifecta Weekend in Bigfork, MT
Bigfork, MT – May 5, 2026 – Power Plus Pain Aid, the World’s First Energizing Pain Reliever, is p...
Promoted by MATEVIBEMay 05, 2026MateVibe Launches Ready-to-Drink Yerba Mate in Miami, Introducing a Clean Energy Alternative with 5 Functional Flavors
MIAMI, FL — May 1, 2026 — MateVibe, a new ready-to-drink (RTD) yerba mate beverage, officially la...
All Press Releases
C4 Energy Turns Up Summer with New Pink Lemonade Limited-Time Flavor, Plus Two Retailer-Exclusive Seasonal Launches
May 29, 2026ARMRA®, Debuts Nationwide “I’m On It” Campaign with Ciara Miller
May 29, 2026TRIP Makes It Official: This Summer, Find Your Calm in the Chaos with Our New Tropical Mango Flavor
May 29, 2026Saratoga Spring Water Introduces a Bold New Take on Flavored Sparkling Water with Saratoga Collection
May 29, 2026Pete Grego Beverage Business Consulting, LLC
May 28, 2026Vibes Launches Hot Tropic: A Kava-Powered Functional Tonic Built for the Modern Social Occasion
May 28, 2026Hint’s New Star Spangled Variety Pack Brings Summer Cravings to Water
May 28, 2026Cheech & Chong Light Up the Drink Aisle with "Legends Shots"
May 28, 2026Chlorophyll Water Named One of TikTok Shop’s Top Food & Beverage Shops
May 28, 2026GOOD LIAR Non-Alcoholic Beer Continues Expansion to Whole Foods & Giant Eagle Market District
May 28, 2026New Third-Party Data Shows Eclipse Non-Dairy Whole Milk Is Good for the Planet, and Your Coffee
May 27, 2026mocean Selects NetSuite ERP to Manage Beverage Operations as Brand Scales Nationally
May 27, 2026BeePop Launches Georgia-Inspired Peach Flavor Sparkling Beverage
May 27, 2026Public Coast Brewing Co. to Host a Celebration Party in Honor of 10th Anniversary
May 27, 2026Pocono Maple Water to Showcase Tree-Tapped Hydration at BevNET Live Summer 2026 This June
May 27, 2026Pittsburgh, Prepare to Crack Open an Indulgently N.A. Experience
May 27, 2026marro Launches on Misfits Market, Bringing First-of-Its-Kind Sparkling, Functional Bone Broth Beverage to Shoppers Nationwide
May 27, 2026Pepsi Levels Up Soccer Match Day Food, Making Every Bite Taste Better
May 27, 2026WaterOuai! Introduces a More Intentional Approach to Hydration: The OUAI It Should Be
May 27, 2026The Chopped Cheese Classic Returns — And This Year, the Whole World Is Watching
May 27, 2026Borjomi Enters the U.S. at Scale, Putting Gut Health Front and Center
May 27, 2026Electrolit Unveils “Made for This” Campaign Featuring Soccer Star Timothy Weah Ahead of the Sport’s Summer Tournament
May 26, 2026Naturally New York Announces 2026 Naturally Rising Finalists Following a Year of Significant Growth
May 26, 2026Dad Grass x Miles Davis Bitches Brew — THC Beverage
May 26, 2026Zevia Appoints Brian Bousley as Chief Commercial Officer
May 26, 2026Vybey Enters The Functional Soft Drinks Fray With Collagen + Energy Offering
May 26, 2026H2Pro+ Protein Water + Benefits
May 26, 2026Lithios Beverages Secures Celebrity Partnership Following Authentic Discovery of Brain Fuel + Hydration
May 26, 2026Polar Joe expands Café Series with unsweetened Espresso protein coffee
May 26, 2026Vievé Founder Looks to Sell Brand
May 26, 2026Punch Club Launches Nationwide in the U.S. Through Total Wine & More
May 25, 2026Mitra9 Launches Neon Berry Limited-Edition Functional Seltzer Inspired by Gaming and Digital Culture
May 22, 2026ATLAUA Launches Botanical Recovery Beverage for Athletes
May 22, 2026Lapo's Expands Its Portfolio with Two New Expressions: Amaro and Amaro Cola
May 21, 2026StageWater Lands Exclusive Partnership with CMA Fest 2026
May 21, 2026Perfect Hydration Debuts Flavored Alkaline Water
May 21, 2026Reframe Appoints Industry-Leading Advisory Board as Brand Expands Distribution and Product Portfolio
May 21, 2026T. Hasegawa Launches HASEMILK Technology to Help Brands Deliver a More Satisfying Dairy-Free Experience
May 21, 2026Rupee Beer Launches Distribution Across the San Francisco Bay Area
May 21, 2026Natalie’s Juice Company Strengthens Midwest Retail Footprint with Meijer Launch
May 21, 2026Zing Zang Celebrates America’s 250th Anniversary with Patriotic Limited-Edition Bottle Supporting the USO
May 21, 2026Coca-Cola Consolidated to Invest $35 Million in Indianapolis Manufacturing Facility
May 21, 2026Introducing Glow Getter: The First True Functional Social Tonic Built for the Night
May 20, 2026Welcome to the World of Highlandia THC Seltzers, Full-Strength Spirits & Gummies
May 20, 2026Mash Gang Taps New Brewers in Both U.S. and U.K. as Ingredients and Technique Are Perfected
May 20, 2026The Perfect Purée of Napa Valley Acquires Strongwater, Expanding Its Craft Offerings
May 20, 2026Death Wish Coffee Co. Unleashes Power Surge, a Naturally Higher-Caffeinated Roast, Boasting 200+ mg of Caffeine Per Serving
May 20, 2026teapigs Unveils New Herbal Tea Lineup with New Caffeine-Free Blends
May 20, 2026Komerz Secures Omnichannel Distribution Mandate for AQUA Carpatica Across UK Retail and Wholesale
May 20, 2026Banagua Secures $5.5 Million Investment From Hingham Growth Partners to Accelerate National Expansion
May 20, 2026oHy Brings Magnesium-Powered Hydrogen Water to Texas Through H-E-B
May 19, 2026US Bartenders' Guild, Flair Bartenders Association Announce New Partnership
May 19, 2026Super Seltzer Expands Partnership with Seven Stars Bakery Across All Seven Rhode Island Locations
May 19, 2026Calypso’s International Innovation Reaches Shelves Ahead of Summer
May 19, 2026Sunkist Hydration and Collagen Just Got More Powerful: Now with Vitamin D and Magnesium Citrate
May 19, 2026Caffeinated for a Cause – Sparkling Ice and Casey’s Come Together in Support of Military Veterans with K9s For Warriors
May 19, 2026Copper Moon Coffee Returns to Exhibit at the 2026 Summer Fancy Food Show
May 19, 2026NextFoods Appoints Industry Veteran Greg Longstreet to Board of Directors
May 19, 2026Great Spring-to-Summer Recipes: Fresh Seasonal Inspiration Featuring Dorot Gardens, Wonder Juice, and Craize
May 19, 2026KeHE Picks Tama Tea as Golden Ticket Winner, Betting Big on Unsweetened Beverages as Natural Retail's Next Growth Category
May 19, 2026Twisted Alchemy Expands at Whole Foods Market, Launches New Products for Summer 2026
May 19, 2026Mingle Mocktails Expands Functional Line with Two Summer SKUs Built on Proven Momentum
May 19, 2026MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California
May 19, 2026Guava Get Down Takes Platinum Across Both Alcoholic and Non-Alcoholic Categories at the 9th Annual Cidercraft Awards
May 18, 2026Elmhurst 1925 Launches Award-Winning Clean Protein Line Nationwide at Sprouts Farmers Market
May 18, 2026Wave Kids Gears Up for the Spring & Summer Sampling Season with High-Profile Family Events
May 18, 2026New Specialty Freeze-Dried Citrus Garnish
May 18, 2026Pitbull Joins Vita Pop as Global Strategic Partner Ahead of Q3 2026 U.S. Launch
May 18, 2026Aonic Fuel, Leading Natural High-Protein, High-Fiber Drink, Launches Nationwide at Sprouts
May 18, 2026TAZO Introduces New Spring Innovation Lineup
May 18, 2026Better Than Booze Secures Major Walmart Expansion & KeHE Distribution Deal
May 18, 2026Botanic Tonics Celebrates America’s 250th Anniversary with Limited-Edition feel free CLASSIC Bottle
May 18, 2026ANGOSTURA Expands Into Premium Cocktail Syrups
May 18, 2026Pact Coffee and Waitrose to Launch New Single-Origin Coffee Backing Women in Coffee
May 18, 2026Chlorophyll Water Expands Ohio Footprint Through Partnership with Superior Beverage Group
May 18, 2026T-Pain’s ‘Good Game’ Nootropic Energy Shots Expand Into Murphy USA
May 18, 2026Bang Energy Launches American Berry – A Bold New Flavor Celebrating 250 Years of America
May 18, 2026Oval Coffee Roasters Expands Across DeCicco & Sons Markets Throughout Westchester and Putnam Counties
May 18, 2026Drizz Hosts Jacob Elordi Lookalike Contest in Dallas, Earns NBC DFW and Dallas Observer Coverage
May 17, 2026The Wave Has Already Hit: How Vibes Beverages’ Electric Shores Is Ahead of the Industry
May 15, 2026Aged Whiskey Reserve Returns to Klatch Coffee for 2026
May 15, 2026Roadie Launches The Official Drink of Driving
May 15, 2026Keynote Address by Chef Marcus Samuelsson Headlines an Insight-Packed Educational Program at the 2026 Summer Fancy Food Show
May 15, 2026Good Guys Racing Taps Electrolit as Official Hydration Partner, Leveling Up NYC’s Next Wave of Cycling Talent
May 14, 2026T-Pain’s ‘Good Game’ Nootropic Energy Shots Expand Into Murphy USA
May 14, 2026US Bartenders' Guild, Virgin Voyages Announce New SponsorSHIP
May 14, 2026Saint James Iced Tea Launches New Half & Half Flavor Just in Time for Summer
May 14, 2026Vibes Beverages Sets a New Standard for Functional Tonics With Its Social Hops Line
May 14, 2026HydroWild Launches Clean Hydration Brand Made Specifically for Kids and Teens
May 14, 2026How Industry Leaders Can Win in AI-Powered Personalized Nutrition
May 14, 2026Community Coffee Adds Chocolate Lava Cake and Cinnamon Roll to Permanent Coffee Lineup
May 13, 2026Bene, the Artesian Italian Mixer, Debuts New Flavors and Cans
May 13, 2026FOR IMMEDIATE RELEASE | Float House Adds Tropical THC Smoothie for Summer
May 13, 2026Ka'Chava Introduces New Single-Serve Variety Packs for Easy, On-the-Go Nutrition
May 13, 2026Introducing Bel Nada Alcohol-Free Aperitifs
May 13, 2026BOLLE Sparkling Rosé Named in Wine Enthusiast Top 40 Sparkling Wines of 2026
May 13, 2026KinderFarms Debuts Cultural Campaign and Brand Overhaul That Takes a Stand Against the “More-Is-More” Parenting Mentality
May 13, 2026EL JEFE GLOBAL, LLC Announces Major Canadian Expansion with Beverage World Inc.
May 13, 2026Royal Cup Coffee & Tea and Giffard Partner to Bring Premium French Syrups to the North American Foodservice Channel
May 13, 2026Burma Brewing Is Quietly Powering the Functional RTD Revolution — and Just Getting Started
May 12, 2026OSF Flavors Develops “Full Sensory Experience” Approach to Protein Masking Technology
May 12, 2026Best Day Brewing Heads Overseas with Alaska Airlines
May 12, 2026Vibes Beverages enters functional tonic category with three-SKU platform built around nootropics, ketones, kava, and hops
May 12, 2026Hoplark Unveils Comprehensive Brand Refresh, Strengthening Shelf Presence Across Retail
May 12, 2026ShineWater Expands Distribution at H-E-B, Bringing More Better-for-You Choices to Families Across Texas
May 12, 2026Lucas Bols Introduces “Stock Your Home Bar,” Turning Every Occasion Into a Complete Cocktail Solution
May 12, 2026ginsa Launches in Costco Los Angeles Region, Bringing Korean Ginseng into the Mainstream
May 12, 2026Ritual Zero Proof Expands Into Ready-to-Drink With New Line of Premium Non-Alcoholic Cocktails
May 12, 2026UK functional shots hit £100m as category growth accelerates
May 12, 2026FABRIC Launches Zero, a Non-Alcoholic Hop Water Built on “Function Without the Nonsense”
May 11, 2026Unwell Beverages Kicks Off the Summer with the Launch of “Red, White, and Blueberry” Energy
May 11, 2026RMBR Unveils New Packaging with National Launch at The Fresh Market — 174 Stores via UNFI
May 11, 2026Hint Reframes Hydration as Desire, Not Discipline, With “MMMMM Water” Campaign
May 11, 2026Better Than Booze Disrupts the THC Beverage Category with Industry-First Zero-Sugar, Electrolyte-Infused Hemp Drinks
May 11, 2026ALB Vodka Expands Into Publix, Marking Major Southeast Retail Milestone
May 11, 2026Badger Bevs Debuts Two New Flavors Ahead of Bar Convent Brooklyn
May 11, 2026Specialty Food Association Celebrates Food Industry Trailblazers with 2026 Honors and Awards
May 11, 2026Chlorophyll Water Selected for Nourishing Change Emerging Brands Competition, Founded by Kroger and Hosted by Hy-Vee
May 11, 2026The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide
May 11, 202614x the antioxidants of green tea? Meet the world’s first Olive Leaf Iced Tea.
May 09, 2026PRODA Bridges the Gap Between Nostalgia and Nutrition with the World’s First Shirley Temple Protein Soda
May 09, 2026Navy Pier Names RYTHM as Its Official THC Beverage Partner
May 08, 2026Laird Superfood Transforms Its Prebiotic Daily Greens to Be USDA Certified Organic
May 07, 2026American Rebel Light Beer Joins Launch of New Tootsie’s Panama City Beach with Premier On-Premise Placement
May 07, 2026Sip Into Summer with Refreshing Raspberry Matcha
May 07, 2026Electrolit Expands C-Store Momentum with 7-Eleven Exclusive Pineapple Coconut Flavor
May 07, 202636-year-old Left Wall Street to Start an Ethical Coffee Company—it Brought in More Than $3 Million Last Year
May 07, 2026How One Woman Created a Coffee Company With a Special Mission
May 07, 2026Shakeology by BODi Enters Retail Stores Nationwide, Marking a Major Expansion in the Company’s Nutrition-Led Strategy
May 07, 2026Power Plus Pain Aid Announces Partnership with the 2026 Montana Spartan Trifecta Weekend in Bigfork, MT
May 06, 2026Electrolit Serves Up New Athlete Signing with Pro Tennis Player Emilio Nava
May 06, 2026Oval Coffee Roasters Announces Distribution Partnership with Whisha Specialty Coffee Distributors
May 06, 2026Power Built Modular Wiring Helps Food and Beverage Facilities Stay on Schedule During Expansion Projects
May 06, 2026Dirty Sue Picks Up Ralphs: Bartender-Created Cocktail Brines and Garnishes Launch at Select Stores Across California
May 06, 2026De La Calle Celebrates the Global Game With Limited-Edition Can
May 06, 2026Carrie Underwood Launches HiNote, a New Wellness Brand Built for Real Life
May 06, 2026Once Upon a Farm Welcomes Back Seasonal Favorite, Farmer Jen’s Blueberry Buckle
May 06, 2026STORM Launches Nationwide, Redefining Energy for a New Generation
May 06, 2026Little Caesars and Mountain Dew Announce the Return of Exclusive Flavor: Mountain Dew Mango Rush Nationwide Starting May 18
May 06, 2026Melting Forest Launches in The Drop, by GNC With Functional Energy & D-Stress
May 06, 2026Franklin & Sons furthers its expansion in the Baltics through distribution with MV Group Distribution
May 06, 2026Caffè Bocca della Verità to showcase new product lines at TuttoFood 2026, expanding beyond coffee
May 06, 2026Vita Coco to Serve as Exclusive Electrolyte Beverage Partner of INTENNSE
May 05, 2026Kemps Introduces Kemps Protein+ Milk with More Protein and Less Sugar
May 05, 2026Adagio Teas’ Once-in-a-Blue-Moon Tea Returns May 31
May 05, 2026Vita Coco and Baboon to the Moon Debut Limited-Edition Luggage Capsule Inspired by New Vita Coco Treats in Frosted Lemonade
May 05, 2026MEDASE Cocktails Wins Bronze at 2026 LA Spirits Awards for “Hey Big Dipper” Old Fashioned
May 05, 2026MateVibe Launches Ready-to-Drink Yerba Mate in Miami, Introducing a Clean Energy Alternative with 5 Functional Flavors
May 05, 2026This Is the Way to Sip: The Republic of Tea Unveils New Star Wars: The Mandalorian and Grogu Tea Collection
May 04, 2026Monster Energy Takes Over Miami Celebrating Lando Norris Zero Sugar Nationwide Rollout
May 04, 2026GoddessJUNO Sweeps 2026 High Spirits Awards
May 04, 2026Wildwonder Brings Back Fan-Favorite Blackberry Violet
May 04, 2026Natalie’s Orchid Island Juice Co. Claims the Throne as “The Official Juice of Brunch” with New National Campaign
May 04, 2026Monster Energy Launches New Patriotic Flavors and a Summer-Ready Pack to Celebrate America’s 250th Birthday
May 03, 2026CoreBev Announces Strategic Partnership with Markavo to Bring Trademark Protection Services to Emerging Beverage Brands
May 03, 2026Hint Evolves Sparkling with Electrolytes Lineup with New Flavor Portfolio
May 01, 2026Hemp Beverages Enter Six-Month Extinction Window
May 01, 2026Jittery Joe's Coffee Partners with Creative Consultant Peter Dale to Create Kokoro Matcha Latte
May 01, 2026LALA Introduces LALA Plus, a High-Protein Drinkable Yogurt Smoothie for the Whole Family
May 01, 2026Dose Partners With Juice Press To Debut Limited-Time Smoothie, Bringing Clinically Backed Wellness To Everyday Rituals
May 01, 2026Choose Water First to Fight Dehydration: A Drinking Water Week Message from the Bottled Water Industry
May 01, 2026Archive:
