The Nombase Podcast

OpenSky Ventures has backed brands like Fishwife, Magic Mind, and Habiza, and is actively deploying capital into the next wave of innovative businesses. They focus on brands with early traction, strong customer loyalty, and clear potential to scale into lasting, differentiated brands.In this episode, Stephanie Nwokolo Hussey, Principal at OpenSky Ventures, breaks down exactly what they look for, how they evaluate founders, and how to know if your brand is a fit before you pitch.You will learn:• How to prove real brand strength through repeat rates, subscriptions, and early customer loyalty signals• What investors actually want in a deck, including must show metrics and common deal breaking mistakes• How to stay capital efficient by controlling marketing spend, supply chain costs, and team structure• How to build a go to market strategy using organic growth, community tactics, and customer first channels• How VCs separate real trends from hype using examples like protein demand and GLP 1 driven behavior shiftsIf you are a food or beverage founder thinking about raising, this episode will help you quickly understand whether Open Sky should be on your target list.

Yuka is increasingly influencing what gets bought and what gets put back at shelf, with millions of consumers using it in real time while they shop. In this episode, we’re joined by Gabriella Sebag-Weingrad, who leads Yuka’s US business, to break down how it all works and what it means for food and beverage brands trying to stay competitive. For founders, understanding Yuka is no longer optional, it’s a competitive advantage.How Yuka’s scoring system actually works and which ingredients can instantly cap your score or drag it downThe specific additives and formulation choices most likely to get your product put back at shelfWhat happens after a scan, including when consumers switch, trade up, or abandon products entirelyHow brands are reformulating in response and what they’re removing without replacingWays to improve your score without destroying margin, taste, or shelf lifeHow to turn Yuka from a risk into a growth lever by positioning your product as the winning alternative

Expo West is a massive event, and it can take weeks to fully process what you saw and what it actually means. There is a lot of noise, but if you look closely, the real signals start to emerge and point to where the industry is headed next. In this episode, we sit down with Sherry Frey of NielsenIQ to make sense of it all through the lens of real consumer data. We break down what is really happening with protein and how consumers are thinking about it in their diets, why regenerative and transparent sourcing are gaining traction, which flavor trends are sticking, and how the ongoing GLP 1 conversation is reshaping product design around satiety and nutrient density.

Expo West 2026 is here and the BevNET and NOSH team is sharing what's at the top of their hit list. Managing editors Martín Caballero and Monica Watrous break down the biggest trends they expect to see on the show floor, from protein and fiber trends, to seed oil free formulations, regenerative ingredients, functional fatigue, GLP-1 friendly products, nostalgic flavors, and more. Can't wait to see you all at the show!!

You may have a winning beverage you perfected in your kitchen or sell at the farmer’s market, but it’s a long road to making it work at scale. In this episode, MSI Express leaders Chuck Woods and Greg Schildmeyer share what it really takes to turn a bold idea into a profitable, manufacturable product. They’ll reveal how to avoid costly formulation and packaging mistakes, when to consider formats like stick packs versus liquids, and which trends actually have staying power. Plus, find out why aligning innovation with production reality is the key to building beverages that last.  This episode is a paid collaboration with MSI Express.

It has been a whirlwind year for food and beverage brands, with lawsuits, heightened regulatory scrutiny, and shifting rules creating real uncertainty across the industry. Justin Prochnow, a shareholder at Greenberg Traurig who advises food, beverage, and consumer brands on regulatory compliance and litigation risk, joins us to help make sense of what’s happening and how brands should respond. In this conversation, Justin breaks down the key legal and regulatory developments shaping 2025 and what brands need to be watching as they head into 2026, including ultra processed food scrutiny, GMO and bioengineered labeling following a recent Ninth Circuit decision, FDA attention on self affirmed GRAS and health related claims, protein and GLP one positioning, ingredient enforcement trends, and how state and federal priorities may shift under a new administration.

TikTok offers a big opportunity for food and beverage brands, but it also brings real challenges. It moves fast, culture shifts daily, and creativity matters more than polish, all while the path from discovery to purchase gets shorter. In this episode, Mike Westgate, Vertical Director of Food, Beverage and Alcohol at TikTok, shares what he has learned as the platform has grown into a major space for discovery, community, and commerce.  He breaks down discovery commerce, the role creators play as an extension of your sales force, the creative tools that help brands produce content efficiently, and the trends shaping what people buy. Mike also touches on organic versus paid content, early mover advantages, and how brands of every size can compete on the platform. 

Brain health is emerging as one of the biggest functional trends in food and beverage, as consumers look for ways to support focus, clarity, and long-term cognitive function through what they eat and drink. In this episode, Sephora Noormand of MOSH, Katie Emerson of Kyowa Hakko (makers of Cognizin®), Austin Holt of MacroCap Labs, and Josh Schall of J. Schall Consulting discuss how brands are leveraging science-backed ingredients like Cognizin® to build credibility and consumer trust, the role of clinical research in substantiating functional claims, and how innovation in brain-boosting foods, beverages, and supplements is reshaping the future of functional formulation.  This episode is a paid collaboration with Cognizin®.

Is Wegmans on your radar? For many emerging CPG brands, cracking Wegmans is a dream, but timing, trends, and execution often decide who makes it. In this episode, Isabel Washington of Laurel’s Coffee and Alexander Harik of Zesty Z share the real stories behind getting on Wegmans’ shelves, from navigating distributors to building velocity without demos or promos. They’re joined by Josh Cannon of Cultivate CPG, who brings years of experience guiding brands through the Wegmans process. Find out what buyers really want, how to pitch with confidence, and the strategies that turn “maybe” into yes.

Level up your formulation game with beverage expert Donald Wilkes of Blue Pacific Flavors and hear what’s really driving the next wave of functional drinks including smarter sweeteners, better energy, and flavor that actually delivers. Find out how to stay ahead of shifting consumer tastes, making clean label work without losing impact, and how to build products that don’t just follow trends but set them.

At Expo West, everyone was either carrying the Belgian Boys pink bag or talking about it. The line around their booth was for the bag—waffles and pancakes took a backseat. Known for great swag, did Belgian Boys go too big this time? Was it worth the investment? When the bags ran out, did the brand see their show goals realized? Anouck Gotlib, CEO of Belgian Boys, reveals whether it paid off and what they learned from the experience.

Get a behind-the-scenes look at Expo West 2025 with two key decision-makers: Casey Gaston (Whole Foods Market) and Molly Santuli (Springdale Ventures). They break down standout trends, name breakthrough brands, and reveal what made certain products impossible to ignore. Learn how to network with decision makers like these, secure key meetings, and craft the perfect follow-up for real retail and investment opportunities.

Bevnet's Editor-in-Chief, Jeff Kleinman, unpacks the key trends and shifts from 2024, and shares insights on the 2025 investment landscape. We'll discuss the changing M&A and corporate venturing dynamics, and the implications for emerging brands seeking funding. Jeff offers strategic advice for founders on positioning their businesses to attract investor attention, and the importance of financial discipline. We explore how economic conditions affect capital for consumer brands, providing insights into the CPG investment landscape and tips for navigating 2025.

Sherry Frey of Nielsen IQ provides an insider’s guide to the 2025 CPG landscape, covering key trends and opportunities. Sherry delves into the latest ingredient and flavor trends, evolving snacking habits, the growing influence of global flavors, and the sustainability factors driving consumer loyalty. Highlights include growth opportunities for small BFY brands, the rising demand for sustainability, trending ingredients like collagen and electrolytes, emerging flavors such as pickle, dragon fruit, and hibiscus, and growing concerns around seed oils.

As women enter life stages marked by perimenopause and menopause, their health needs are driving demand for targeted foods, beverages, and supplements. Kate Stevenson and Julie Murphy from Brightfield Group, a social listening and consumer insights organization, join this Community Call to share data and trends on the ingredients, products, and value propositions resonating with this consumer group. As the highest-spending age bracket, they seek support for hormone balance, energy, and mood—creating a prime opportunity for brands to innovate for this highly engaged, wellness-focused audience.

The NIQ On-Premise team shares their latest data on RTD beverage trends, highlighting the biggest opportunities for brands. Joining the conversation are Ben Tilton and Matt Crompton of NIQ On-Premise, along with Ferron Salniker, BevNET's spirits editor. Together, we’ll explore the size of the RTD opportunity, key consumer demographics, channels of note, and evolving preferences around convenience, quality, and value. We’ll also dive into emerging non-alcoholic RTD trends and strategies for brands navigating the on-premise landscape.

Supplement trends, such as the popularity of collagen, protein, and nootropics, often forecast shifts in food and beverage CPG trends by tracking consumer behavior. We welcome Darren Viscount, Senior Natural Living Category Manager/OTC Category Manager at Bristol Farms, to discuss these natural living trends and their impact on food and beverage products. We’ll also learn what brands need to get on the shelf, succeed at Bristol Farms, and build lasting partnerships.

The Nosh editorial team joins the Community Call to announce and honor our 2024 NOSH Notables—individuals who make the CPG industry enjoyable, successful, and fulfilling. Visit NOSH.com to see the full list!

Monica Watrous, Managing Editor of NOSH, and Amrit Richmond, CPG Strategist, join Community Call to discuss the key trends in food and beverage. We explore the ingredient consumers are avoiding, despite reassurances from the FDA, Harvard School of Public Health, and Academy of Nutrition and Dietetics. We also delve into trends in production, distribution, eating for healthspan vs. lifespan, and alternative meats + proteins. This podcast complements NOSH.com's Trendlines series, so be sure to visit there for the complete series.

Kathy Yuh, VP at VMG Partners, discusses the venture fund's current investment strategies, partnerships, and evolving criteria amidst shifting market conditions. We'll explore valuation trends, best P&L practices, and notable categories and trends. 

We've seen exponential growth in the plant-based category, but this acceleration is stalling in some areas while thriving in others. SPINS' Client Insights Manager, Kelli Howard, dissects data on food and beverage trends within the plant-based sector. Discover thriving and declining categories, how successful brands are evolving to meet customer demand, understand the plant-based consumer profile, and learn about notable ingredients and the most sought-after plant-based proteins.

Sherry Frey of NielsenIQ offers exclusive insights into current consumer trends and purchasing habits. Find out why low sodium might be the next big trend, how inflation is impacting consumer behavior, the good news for protein, what exactly clean label means right now, and delve into the influence of GLP-1 weight loss drugs on current consumer product preferences.      

Join Kaitlin Morgan of SPINS shares RTD beverage data during our Community Call, where we'll uncover trends in functionality, sweeteners, and flavor. Discover the key industry indicators shaping the landscape, and delve into the essential themes to understand how brands and entrepreneurs can leverage this data for intelligent innovation.  Go to slack.bevnet.com/General Discussion channel for a companion presentation to this podcast or email MTraverse@bevnet.com

AnaMaria Friede, Director of Merchandising, and Brooke Gil, Principal Category Merchant, at Whole Foods Market, shares the latest strategies on how brands can successfully navigate this retailer.  We'll local program updates and how brands can take advantage of them, the latest planogram information, what makes a winning pitch, and the CPG trends they're most interested in right now.